Maison Fleuron

The name of Maison Fleuron derives from the fleurons, stylized floral orna­ments in the archi­tecture. Imposing and yet full of magic, they welcome visitors stepping into the reno­vated histo­ricist building. As symbols of the abundance of nature, they reflect both the romantic yearn­ings and the material wealth of the fin de siècle period. Their grace and ele­gance also unfolds in the brand design we developed: the fleuron-like logo, the golden and turquoise colour design, and not least the letter­pressed foil stamp as a high-quality finishing.

Client: ZIEGERT Bank- und Immobilienconsulting GmbH
Year: 2014
Services: Research, brand analysis, brand strategy, corporate identity, naming, corporate and editorial design, storytelling, implementation